Harry Plotkin

Harry Plotkin

Harry Plotkin is a nationally renowned jury consultant and leading voice in jury decision-making, psychology, and persuasion. Since 2001, he has helped shape the outcome of more than one thousand trials in California and across the country. He owns and operates Your Next Jury Trial Consultants and is the facilitator of Steno Focus Groups.

Posts by Harry Plotkin

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How to Prepare Your Case and Win Your Trial With Focus Groups

Understanding how your jurors think about your case and react to your arguments is like getting a ...
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Stop Relying on Demographics in Jury Selection

If you’re still relying on demographics, even a little bit, during jury selection, stop and dig ...
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The Importance of Choosing Your Words Wisely in Jury Trials

If you know me, you know how strongly I feel that facts don’t win trials by themselves and don’t ...
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Why Juror Bias Is As Important As Your Evidence

One of the most common and fatal miscalculations made in trial strategy is relying heavily on the ...
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Your Guide to Winning Over a Jury with Trust and Credibility

The more trials and mock jury deliberations I observe and the more actual jurors I interview after ...
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